Pakistan Fashion Development Council's

PAKISTAN FASHION WEEK 2011

It was an interesting mix of all the action from the fashion shows, front rows, backstage parties and culture at the third edition of the Pakistan Fashion Development Council Sunsilk Fashion Week (PFDC-SFW). Other than ramp shows, there were puppet shows, Sufi evenings and much more to ensure that the guests, many of them from abroad, get an insight into this cultural capital of Pakistan.

Pakistan Fashion Week 2011The third annual Pakistan Fashion Design Council's (PDFC) Sunsilk Fashion Week wrapped up on Friday, a celebration of 25 Pakistani designers and their enchanting creations that graced the catwalk of the capital city's new Excel centre over three days. Of course, shows were temporarily halted on March 30 to make way for the Cricket World Cup semi-final between India and Pakistan but continued the next day with great aplomb.

Teejay's Feedom: Wear your man and your flag fashion collection

Highlights included Teejays show - entitled Teejays Freedom: Wear Your Man and Your Flag - a fabulous collection consisting of Japanese-influenced, Kimono-styled jackets with pinched waists, large oversized pockets and stunning bold prints. The father - daughter duo behind the label have created a range of masculine wear made especially for women. Started in 1970 by Tanvir Jamshed, whose daughter Feeha later joined the label, Teejays sought to create affordable fashion for all in a country where there Tanvir saw an obvious disparity in how Pakistanis dressed. Last week, their sweeping fabrics and swathing hemlines were applauded.

Nickie Nina Headressses & Sara Sublime Neck Dresses

Nickie Nina's bejewelled headdresses were a perfect match against her magical prints, and Sara Sublime's ethereal feminine halter neck dresses were presented in floor-length earth tones. 

Sahar Atif's Fairytales Styled Dress Collection

Sahar Atif presented a collection that was surely influenced by European fairytales. One of the first graduates from the Pakistan Institute of Fashion and design, Atif's capsule collection incorporated reams of voile and aimed to represent the affordable designs she wants available to everyone in Pakistan.

The shows wrapped up to the delightful Sufi folk music of Sain Zahoor and, although Pakistan didn't win the cricket, it was a winner with its third annual fashion week. Aiming to propel itself onto the international fashion scene, every design on the catwalk in Lahore last week was testimony to the raw talent emerging from Pakistan.